Markus Caspari

		Markus Caspari Online: E-Mail: mail ( AT ) markus-caspari.de Skype: markus.caspari AIM: MCaspari77 ICQ: 28496871		Postal address: Dipl.-Kfm. (FH) Markus Caspari Jakob-Kaiser-Weg 9 64572 Büttelborn Germany

Blogs
DigitalStrategyBlog.com
B2C: E-Business, Digital Content, Online Business Development & Product Management

BusinessMediaBlog.com
B2B Digital Media, B2B Online-Marketing, B2B Marketing Strategy, Business Information

MarketingManagementBlog.com
B2C Marketing Strategy, B2C Online & Mobile Marketing, Social Media, CRM, Direct Marketing

CorporateFinanceBlog.de
Corporate Finance, Private Equity, Mergers & Acquisitions (M&A)

AugmentedRealitybiz.com
Augmented Reality Business: Mobile Marketing, News & Games

Curriculum Vitae
Markus Caspari, born 1977, graduated in Business Administration, german degree „Diplom-Kaufmann (FH)“
with majors in Marketing Management, International Marketing and Applied Marketing (4.5 years alongside
full-time job).

Diploma thesis (2005) in the subjects areas: Marketing, Strategic Management and Business Development.
Title of diploma thesis: Status quo and development perspectives for business information companies –
a research to define new business areas and their strategic direction.

Former scholarship holder of a german talent program which was initiated from the Federal Ministry of
Education and Research (3 years alongside full-time job).

Apprenticeship as specialized journalist (2 years).

Apprenticeship as industrial clerk (2 years), final grade „very good“.

Digital native with more than 16 years experience in Online-Business: For example in the early 1990s he
launched and operated as a young teenager his own Bulletin board system (BBS) with plenty of registered
users within the FidoNet, a worldwide computer network that is used for communication between BBS.
FidoNet was most popular in the early 1990s, prior to the introduction of easy access to the WWW.

12 years work experience: Different management positions at Business Information Companies (Online and
Print), as Head of Sales & Marketing (and also part of the entrepreneur team) in an international B2B
Web 2.0 company and as Project manager in a B2C Marketing Consultancy.

Today: Business Development Manager (lead of online project management and online strategy) in an
international B2B Media & Marketing Company.

Key activities: Business Development, Product Management (Online), Marketing Strategy, E-Business,
Project Management, Online-Marketing, Direct Marketing, Online-Databases / Online Business Information.

Key industries: Technology, IT and Online-Media.